Apparently there's a new, international-only, low fare airline that's starting service soon. They seem to be taking a really unconventional approach by building what looks to be a hi-tech airline and turning to potential customers to define their image and product.

I became interested in them as I was traveling last week and encountered someone doing market research for them at the airport. I was offered a chance to win to two free international airline tickets between the U.S. and Europe in return for a few minutes of discussion on names they were evaluating. I was asked if I happened to like a list of non-airline brands, including Apple Computers, VW Cars, W Hotels, and Orange Telecommunications. Apparently, they want an image similar to these companies.

I was given a link to their site to vote on what their name is going to be. Here is that site link, http://www.nxgnenterprises.com/discussion/index.htm. Go and put your own 2 cents in yourself. If you win the airline tickets, just keep in mind who told you.